Descripción
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Digital transformation: Re-imagine from the outside-in
Overview
Most companies recognize the power of digital. They understand that “going digital” means going well beyond marketing strategy changes to implementing a customer-focused digital transformation. And they understand how essential digital transformation is to their success.
Business success today requires digital transformation at speed and at scale. It starts with prioritizing a superior and relevant customer experience, and aligning the organization, processes and technology to power it.
[PDF, 1.07 MB]
Enduring Customer Relevance at Scale
There are three essential elements to deliver enduring customer relevance at scale:
Delight your customers: Companies must understand customers to design delighful omni-channel experiences and services. Customers systems should be relevant, simple and elegant.
Más información sobre este producto consulte en: https://www.accenture.com/us-en/insight-digital-marketing-transformation-reimagine-outside
