Descripción
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Transform your retail business with engaging brand experiences that strengthen your customer relationships, drive profitable growth and build competitive advantage.
Address your critical business needs:
Understand, connect and engage your customers to deliver personalized shopping experiences
Customers expect personalization and want a one-on-one relationship with your brand. Harness the vast amounts of customer data available to create a single view of each customer, find patterns and deliver more relevant promotions – both online and in-store.
Build an efficient merchandising and supply network to anticipate and meet the demands of empowered customers
Technology can help you better understand complex, overlapping variables like consumer trends, demographics, seasonality and vendor limitations. With smarter merchandising and a more agile supply network, you can successfully match customers to offers and deliver merchandise with greater efficiency, transparency and accountability.
- See highlights of our presence at NRF 2015
Más información sobre este producto consulte en: http://www.ibm.com/industries/retail/?lnk=msoIS-reta-usen
