Insight-fathers-business-model-competitiveness-digital

Just when you thought the world could not get any more volatile or complex, Digital starts rapidly reshaping business models and driving industry convergence. As product and service lifecycles are shrinking from years to months to weeks, the new model of product and service adoption is more of a shark fin than a bell curve, characterized by sudden, even violent success, a short but brilliant period of dominance followed by dramatic decline.

Digital is also opening the floodgates on contestable markets—ones with low barriers to entry and exit—so that both upstarts and traditional players can come from nowhere and quickly gain dominance.